You read blog posts and listen to podcasts, but all this technical stuff still sounds like a foreign language and not the kind you enjoy when you travel abroad. It feels condescending and like you don’t “belong”. Well, my friend, you belong here, and I am your interpreter to the geek speak and how you can apply it to your passion.
I have structured my offerings based on what you need and where you are in your business. If you don’t see what you were hoping for, hit me up, and I can see what I can do. I’m not yoga flexible, but I am flexible when it comes to working with creative entrepreneurs.
Websites come in all shapes and sizes depending on the goals of your business. The important thing is to create a strong foundation that you can build from. Websites need to have a responsive design, so they are mobile-friendly, provide a solid base for your Search Engine Optimization, and are easy to navigate.
As a Shopify Partner, I can help:
Selling products online isn’t as easy as writing a few product descriptions. There is a lot of planning that needs to take place before you begin building your site. You need to think through shipping, taxes, taking payments, etc. I can walk you through what you need so we can get you up and running smoothly.
If you have outgrown or become frustrated with your current e-commerce site, let’s migrate that site over to Shopify.
Once the planning is done, the fun begins. I will take the information you have provided me and build out your site to your specifications. Once live, you will be able to manage and update your online store. I have Jumpstart packages starting at $1400 and can, of course, do a complete custom site. Contact me to chat about what is right for you
Ready to take your site to the next level and expand functionality, like subscriptions, memberships, automations, etc. Shopify has many integrations and apps that allow you to grow your business and protect your initial investment.
Connect with your customers where they spend a lot of time, their inbox. Contrary to what some might believe, email marketing is not dead and allows you to own that one-on-one relationship with your target audience that social media does not. I can help you set up your email marketing or help create a re-engagement campaign if it has been a while since your subscribers last heard from you.
Search Engine Optimization
You may be a whiz at SEO, but sometimes you want to hand off some of the duties, especially the technical SEO tasks so you can focus on the more creative side of things. I can work with you to build and execute a plan to provide a strong base for your SEO.
From lead generation to shopping cart abandonment, marketing automation can help you automate some of your processes, allowing you more time to focus on building your business. I can help create a marketing automation strategy and set up the mechanics to make it work.
Do you provide coaching as part of your products and services? Maybe it’s time to take your membership or private group off Facebook Groups and into something you have more control over and protects your data. Let’s talk about the best tools and strategies to make that happen.
Analytics provide you with information about how your website performs and give insight into where site visitors are coming from. This is the nitty-gritty stuff that’s essential to understanding what’s working and what adjustments you need to make. I can help set up your analytics, provide insight into your data, and even develop custom dashboards and reports for you.
Have a burning question or idea that needs a sounding board? Let’s set up a coaching call and get to work. I can guide you through how to do something on your website or talk through some strategic ideas like choosing keywords, what to make your cornerstone content, or what your customer journey looks like.
Brass Tacks Marketing Collective
A collection of courses created to help you grow your online businesses. Within these courses, you will acquire essential small business marketing skills to drive more of the right traffic to your website leading to higher customer conversions. These courses are for anyone willing to work hard and get down to brass tacks. Learn more about the collective.
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Brass Tacks Marketing Collective
Learn essential small business marketing skills to drive more of the right traffic to your website leading to higher customer conversions.
You’re busy, so let me do the work. I’ll deliver the news and information you need in your inbox every month. I’ll cut through the tech talk, and break down what you need to know to gain more customers.