2016 Marketing Survey
Happy New Year! For the past couple of years I have selected 3 words to guide my
Content Marketing Buckets
As a service based company, I struggle with creating content for my email newsletters, blogs and social
Why Perform a Content Audit
There are many reasons to perform a content audit, but my focus when I do them for
WordPress Security and Maintenance
I have been working with WordPress for over 8 years now and I still love it as
My 5 Tips to Email Marketing During the Holidays
As a consumer, I have a Love/Hate relationship with email marketing this time of year. I admit
Which Came First – the Goal or the Strategy?
The answer may seem clear, but many small businesses put the strategy before the goal. I know
Know Your Target Audience
Marketing, especially content marketing, is hard enough, but it can be even more difficult if you don't
Take Care of Home Base
In February I spoke at the Frederick Chamber's New Media and Technology Conference on the topic Digital
Confession: This Stuff is Hard
This past Sunday I had a to-do list the length of my arm. Over at SoapPrizes, we
Book Review – Instagram Power
I'm not going to lie, when I received my review copy of Instagram Power by Jason G.