In 2008, I picked up a book that changed the way I looked at marketing and led me down the path to helping businesses use social media to market their products and services. That book was The New Rules of Marketing and PR by David Meerman Scott. I was contacted a month or so ago asking if I wanted [...]
I’m not going to lie, when I received my review copy of Instagram Power by Jason G. Miles in the mail I thought to myself how in the world is there an entire book about Instagram. I’ve read many books about different social media tools and most of them focus on the features of the tool [...]